Fruit pét-nat made from Swedish apples, pears and semi-carbonically macerated plums from Ekerö. The plums lend a pretty umeboshi sourness with a hint of nuttiness. The sorbitol in the pears elevates the profile to a proper cider, one perfectly balanced in acidity and tannin structure. The label doubles as both a self-portrait of the designer and a tribute to Matthew McConaughey